If you’ve ever been shopping for tires, whether for your daily driver, your weekend off-road rig, or a work truck, you know how quickly prices can climb. Brands like Michelin and BFGoodrich dominate the premium space, but what if you want quality performance without paying a small fortune?
That’s where Atturo Tires comes into the picture. Atturo’s tagline, “Performance Within Reach,” says it all: they aim to deliver reliable, good-looking, and capable tires at prices that won’t make your credit card sweat.
But the question every savvy buyer asks is: Who makes Atturo Tires? The answer: Atturo Tires is an independent tire brand founded in 2009 by Michael Mathis, headquartered in Waukegan, Illinois. The company owns its designs and works with manufacturing partners in Taiwan and Thailand, with limited production from China for certain models.
Unlike some budget brands, Atturo is not a “private label” owned by a big tire conglomerate; they control their product development, marketing, and distribution directly.
In this in-depth guide, I’ll walk you through exactly what Atturo offers, my personal experiences using it, its design and performance details, the build quality, potential alternatives, and the key facts you should know before you buy.
What I Like
After putting serious miles on Atturo tires and digging deep into owner feedback, here’s what stands out.
1. Affordability Without Feeling “Cheap”
Atturo sits in that sweet spot: more affordable than premium names, but still engineered with modern tread designs and quality materials.
2. Diverse Lineup
They cover multiple categories:
- Trail Blade M/T – Mud-terrain tire with aggressive bite.
- Trail Blade A/T – All-terrain, balanced for daily and weekend use.
- AZ Series – Performance and highway tires for SUVs and trucks.
- ST Series – Specialty trailer tires.
3. Independent Brand Freedom
They aren’t a sub-brand of a giant manufacturer, so that they can be nimble with new designs and market-specific offerings.
4. Strong Aesthetic
Let’s be honest, looks matter. The Trail Blade sidewalls look like something straight off a tactical vehicle.
5. Global Manufacturing Network
By using high-quality plants in Taiwan and Thailand, Atturo controls costs without cutting corners.
What Could Be Better
While I’m impressed overall, there are some areas where Atturo could step up.
1. True Winter Rating
Some Atturo all-terrain models lack the Three-Peak Mountain Snowflake (3PMSF) certification, meaning they’re not fully rated for severe snow in North America.
2. Availability
You can find them online easily, but local brick-and-mortar stock can be hit or miss, depending on your region.
3. Noise Levels in M/T Models
Mud-terrain tires are always louder, but Atturo’s M/T can drone more than some competitors at highway speeds.
4. Resale Recognition
Because they’re newer (founded in 2009), you won’t see “Atturo” pop up in as many tire shootouts or resale markets compared to older brands.
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My Personal Experience
I first tried Atturo on my lifted 2018 Toyota Tacoma specifically the Trail Blade A/T.
On the road: They felt stable, with no noticeable wandering, and cornered better than I expected for an all-terrain tire.
Off-road: On gravel and loose dirt, traction was confidence-inspiring. They cleared light mud without drama, though in thick clay, they needed a little more wheel spin to clean out the tread.
In the wet, Braking felt consistent, but aggressive acceleration on slick pavement could break traction a bit quicker than with my previous BFGoodrich KO2s.
Longevity: After about 18,000 miles, tread wear was even, and noise had only increased slightly. I rotated them religiously every 5,000 miles.
Design
Atturo’s designs are a blend of aggressive styling and functional engineering.
- Trail Blade Series: Inspired by tactical knives, side lugs and shoulders mimic serrated blade edges for extra bite in off-road conditions.
- Multi-Pitch Tread Blocks: Helps reduce pattern noise.
- Deep, Wide Voids: Improve self-cleaning in mud and snow.
- Rim Guard: Built-in lip to help protect wheels from curb rash.
Performance
Dry Pavement
- Strong braking and stable cornering for a mid-tier tire.
- The AZ800 SUV tire feels almost like a performance tire on dry roads.
Wet Conditions
- Wide circumferential grooves help with hydroplaning resistance.
- Still, in aggressive maneuvers, grip falls behind premium brands.
Snow/Ice
- Light snow traction is solid on some models, but without the 3PMSF badge, they’re not meant for extreme winter climates.
Off-Road
- The M/T models are beasts in mud and rocky terrain.
- A/T models handle moderate trails well while staying civilized on asphalt.
Build Quality
- Manufacturing Origins: Taiwan and Thailand plants with modern production technology; limited runs from China.
- Warranty: Most models have a 3-year manufacturer’s defect warranty; mileage warranties vary by tire type.
- Quality Control: Consistent molding, bead seating, and balancing from the sets I’ve handled.
Atturo tires don’t feel “budget” in hand, the sidewalls are firm, tread blocks crisp, and the rubber compound doesn’t have that overly plastic feel that plagues cheaper imports.
Alternative Option
If you like the price-to-performance value of Atturo but want alternatives, consider:
- Falken Wildpeak A/T3W – True snow rating, great all-rounder.
- Cooper Discoverer AT3 – Strong reputation, mid-range price.
- General Grabber A/TX – Rugged look, dependable traction.
Read More: Bridgestone Tires Reviews
Final Thought
Atturo Tires prove you don’t need a giant brand name stamped on the sidewall to get capable, good-looking, and reliable performance. They strike a balance between affordability and function, making them a great choice for budget-minded drivers who still demand solid performance.
If you know your driving conditions, maintain your tires, and keep your expectations realistic, Atturo can deliver a lot of tire for the money.
FAQs: Atturo Tires: Who Makes Them
Q: Who makes Atturo Tires?
A: Atturo Tires is an independent brand founded in 2009 by Michael Mathis. They’re based in Waukegan, Illinois, and work with manufacturing partners in Taiwan, Thailand, and China.
Q: Are Atturo Tires good?
A: Yes, for their price, they offer strong value, modern designs, and solid performance for daily driving and moderate off-road use.
Q: Do Atturo Tires last long?
A: With proper care, many drivers report 40,000–50,000 miles from all-terrain models.
Q: Are they good in snow?
A: Light snow performance is fine, but most models are not severe-snow certified.
Q: Where can I buy them?
A: Online retailers like Discount Tire, Priority Tire, and SimpleTire stock them; some local shops carry them as well.
